This Juicy Fruit spot was for a partnership with Six Flags theme parks, which provided us access to the use the park’s roller coasters for the shoot. Only there were caveats, budget only allowed for one day shoot, the production absolutely had to be wrapped and broke down by 10am so park maintenance could start their daily tests and we couldn’t get insurance to shoot the actors on a running roller coaster, so it all had to be done on green screen.
So, with 5 actors to shoot in a limited time, a 5 person crew that included the Art Director and Copywriter and a surprise rain shower on the way, we were ready to roll at day break. Even, the rain, which started in middle of of the shoot, couldn’t derail us and we were able to get the footage we needed and break down the the equipment and load out in the time we were allowed. The ad ran inside their parks nationwide.
Here is the same spot without the added fun.